Stop Shipping Trivia: The PMM guide to uncover real product insights
Data points are not insights. Stop shipping trivia. Learn how to surface product insights, validate them fast, and get teams to act.
30 short, reflective essays on strategy and product marketing
As part of #Ship30for30 (August 2021 cohort), I wrote atomic essays (each ~250 words) for every day spanning 30 days! My essays were mostly around growing value, products, and customers in B2B markets. With a nice sprinkling of my experience and topics from climate tech.
5 ways to purge “me-too” products from your portfolio
We sometimes ignore an entire set of downsides while launching me-too products. They have hidden costs. They can easily erode value in the markets you play. Any immediate benefit from launching me-too products doesn’t last long.